E. Boltz Students Consulting Report/Discussion
- Dane Arts worked with a group of students from the Bolz Center during the 2025 Spring
Semester through their consulting class.
- Students developed a research plan and report to “…build community recognition of the
[Dane Arts] commission and its impact on the community.”
- Research methods included a survey, focus groups, and interviews. 344 surveys
collected.
- Issues Identified: Dane Arts brand identity (Dane Arts vs. Dane County Arts and
Cultural Affairs, ambiguous logo), Dane Arts identified as a “city-based” organization,
siloing of artists in Dane County, difficult grant process.
- Strengths Identified: Independent artist development, artist compensation,
helpful/personable staff offering connections (respondents love Mark!), high awareness of
BoAC conference, antidote to “clicky” local art scene.
- The findings and recommendations of the report align with Dane Arts office and Dane
Arts Commission objectives.
F. Dane Arts Branding
1. Dane Arts Department
Chair Ritcherson discussed the importance of ensuring Dane Arts’ name and logo is
present on all materials, including DABL promotions.
2. Dane Arts Commission
- Vice Chair Puleo Moyer will work with Dane Arts staff to develop brand guidelines and
templates for use in future promotional materials. These will be added to the Commission
handbook.
- Continuity and consistency will be stressed in branding enhancement efforts.
3. 50th anniversary planning
- Consensus was that a strategy should be developed for planning the 50th anniversary
celebration.
- Vice Chair Puleo Moyer suggested hosting a large concert in tandem with Business of
Art Conference in 2027.
- Commissioner Klehr will investigate the history and exact definition of “Cultural Affairs”
in the context of the Dane Arts Commission.
G. Other